SANI Project in Zambia - Feb 20 2020 - DAY THREE  

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BACKGROUND: These photos were taken as part of the Feed Her Future campaign (www.feedherfuture.ca), which ran publically from June 2018 to August 2020. CARE Canada established the Feed Her Future public engagement campaign to build awareness about the importance of giving women and girls’ access to proper nutrition, through the lens and learning of the Southern African Nutrition Initiative (SANI).

Campaign key message: CARE Canada believes that empowering women and girls starts with the recognition of and respect for their rights, including their right to food. How people use, share and grow their food affects their community’s ability to grow and prosper. Our goal is to uncover the social and gender norms that are affecting women’s access to nutrition so women and girls are empowered to create sustainable change for their future.

Campaign tactics: Feed Her Future was primarily an online campaign, however it also engaged in workshops, conferences, public events and spaces (e.g. Farmer’s Markets and street outreach) to share the campaign messaging with Canadians. A key campaign strategy for online engagement was the “Video Project”, which produced human-interest videos and photos from the SANI project for the first and final year of the campaign.

PURPOSE: These photos were taken during the final trip (Feb.13-23, 2020) by the CARE Canada Public Engagement Officer and videographer consultants (Slingshot Media) into the SANI project countries for collection of video footage. Although the first video trip (Sept/Oct 2018) was to collect a wide range of (baseline) video and photographic footage showing the project on the ground in all three project countries, the current trip was focused on specific desired video outcomes, and it involved travel to Zambia only. All completed campaign videos (from both trips) are available at the campaign Youtube channel:

https://www.youtube.com/channel/UC8LAwVdJOvbUQoUjjWAvc6w

Travelers:

• Tanja Kisslinger (Knowledge Translation & Public Engagement Officer, CARE Canada)
• Timothy Henny (Videographer, Slingshot Media)
• Karin Schermbrucker (Photographer, Slingshot Media)

Objectives:

• Collect key footage, both video and photographic, from the field which can be used in Year 3 (the final year) of the campaign to show SANI in practice, and show progress from Year 1.
• Collect human-interest stories, quotes, photos and video that demonstrate SANI project progress and deepens the connection of Canadians to life in Malawi, Mozambique and Zambia.

DAY THREE: This specific set of photos was collected on DAY THREE (Feb.20, 2020) of our THREE field days (Feb.18-20, 2020). On this day we visited Chikumbi Village, Mpika District, Zambia. Specifically:

• We interviewed 23-year old Marriet Chanda, Water Point Management Committee (WPMC) Leader, at her homestead and the nearby borehole that she manages / maintains. We followed Marriet through several activities (WPMC meeting, assessing the borehole, at her household) to capture her activities as a female WPMC leader. Notably, Marriet started the WPMC in her community and still runs it to this day. Her 27-year old brother, Xenon, was also trained by SANI as a Community-led Total Sanitation (CLTS) member. Xenon said:
  SANI has impacted my home life by helping me learn more about CLTS. Before Care came, I was working on creating a permanent latrine for my family but after learning from the CLTS group, I was able to learn how to do a better job of making the latrine. I have built and done everything we were taught in CLTS and am very happy with it. Our latrine has lasted for two years and we have never had any issues. If I need to build a new one, I have ideas of how I want to improve it for my family.
• On this day, we also met the SANI Drama Troupe and had them hold up handwritten signs demonstrating the top 10 positive changes that SANI has created in their community. This montage was put together as a video-short for the FHF campaign. It is available at the Feed Her Future Youtube channel: https://www.youtube.com/channel/UC8LAwVdJOvbUQoUjjWAvc6w
• Interview script of Marriet is available upon request: tanja.kisslinger@care.ca